Let's start with the big one. The site looks completely different. What happened?
We rebuilt it from the ground up. This is the first time the public - and a lot of new faces - are seeing CGP the way we actually move now. It's sharper, it's cinematic, and it finally matches the level of work we put out. A site is the first handshake. I wanted ours to feel like the real thing.
There's also a new name on the team.
Yeah - my wife, Shania. She's our COO and Chief of Communications & Social Media. People are going to see her in a new light and a new position, and that's intentional. We're moving in unison now: helping brands amplify out here in Utah, building partnerships that last, and telling stories that stick. We do this well together - the site just makes it official.
What's the week actually look like?
We pivoted. The first EVOLVE experience was set for this Friday, but we're shifting that day to content - shooting material to promote and market the bigger night on July 28th. That one's a full listening of the album, storytelling, live music, and moderation. This week is about building the pieces that amplify it - and getting more established with Kiln.
Let's talk EVOLVE. What's new?
We just dropped "DADDY" on Father's Day - which is also my birthday. It's one of the records off the album, and releasing it on that day made it land different. The video's live on Vevo now. No placements locked yet, but those conversations are happening.
Anything behind the scenes you can share?
We're deep in mixing and mastering - going through the project, getting everything right before July 28th. And honestly, a lot of this season has been family. That's not separate from EVOLVE - it's at the center of it.
The Kiln partnership - what should people expect?
Someone raw, real, and authentic - in who he is and what he's lived. I love pulling the audience into the experience, through music and through film. People are going to get the whole thing: the sound, the story, all of it together.
New issue every Wednesday.
- CHASING GREATNESS PRODUCTIONS